Market Intelligence and Analytics Solutions

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Market Intelligence & Analytics Solutions

Making the numbers speak for themselves

Complementing our branding and communication solutions are Prayag’s analytical solutions that help marketers stay abreast of their competition, customer and industry. Our 360° round the year market tracking service helps businesses get timely and actionable insights into market activity. In addition, Prayag has also done numerous one off benchmarking assignments to provide in depth insights into where a company stands vis a vis competition on efficacy of sales and marketing processes. Prayag can also support companies with ABC analysis of customers and prospects to help focus efforts in the right areas.

We gather intelligence through a mix of secondary and primary methods, in addition to relying on our in-house knowledge repository.

In the Spotlight

Four times in a row at the International MarCom Award for Prayag Consulting

Jayanthi Badrinath, Principal, gave a talk on "How to create a business plan" to young entrepreneurs and members of the faculty of Dayanand Sagar College, on 25th Nov 2014.
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